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    Move Client Prospects to Raving Fans: Check Out ActionCOACH’s Ladder of Loyalty

Move Client Prospects to Raving Fans: Check Out ActionCOACH’s Ladder of Loyalty

Ultimately, if the purpose of business is to profitably create raving fans, then the first part of this process is consistency. Daniela Grendene outlines the necessary stages to get your operation from off-the-radar to being shouted about… The Ladder of Loyalty At the first rung, a business should look at its target

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    Five Reasons Why Your Business Is Too Dependent On You!

Five Reasons Why Your Business Is Too Dependent On You!

If you were to draw a picture that visually represents your role in your business, what would it look like? Are you at the top of an organisational chart, or stuck in the middle of your business like a hub in a bicycle wheel? Business buyers generally tend to avoid these

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    How To Double Your Customer Base in a Single Month – Phase II

How To Double Your Customer Base in a Single Month – Phase II

Despite some sceptical business owners claiming the contrary, it is actually possible to double one’s customer base in a single month. Daniela Grendene concludes her series of the top 11 ways to kick-start your growth charts off the scale… Consider advertising Many business owners mistakenly believe that they can’t afford advertising. However,

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    How To Double Your Customer Base in a Single Month

How To Double Your Customer Base in a Single Month

Despite some sceptical business owners claiming the contrary, it is actually possible to double one’s customer base in a single month. For some reason, people seem to only expect growth in line or slightly about the rate of inflation, so they believe it is possible to obtain a 5% increase

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    ActionCLUB: A Chance to Step Off the Hamster Wheel and Build A Strong Business

ActionCLUB: A Chance to Step Off the Hamster Wheel and Build A Strong Business

Here’s a question for you: how can it be that so many directors and managers have become accustomed to being stuck on a hamster wheel? An auto-pilot of the same monotonous, repetitive, unfulfilling activities, often resulting in little to no progress at the end of the day. Daniela Grendene explains what

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    Looking To Empower Employees and Reduce Staff Turnover? Here’s How…

Looking To Empower Employees and Reduce Staff Turnover? Here’s How…

It’s no secret that staff turnover presents a huge challenge for organisations operating in the hospitality industry. The ongoing shortage of skilled, enthusiastic, available workers has plagued businesses for years and despite the varied training and engagement initiatives available, these days, the problem shows little sign of abating. Daniela Grendene outlines the top

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    Tackling The Phenomenon of ‘Never Enough Time’

Tackling The Phenomenon of ‘Never Enough Time’

Whether you own a business or work for someone who does, you have probably experienced the ‘never enough time’ phenomenon. In his book, ‘The 7 Habits of Highly Effective People,’ Stephen Covey wrote about the four time quadrants as part of his ‘put first things first’ concept. Continuing our series on

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    The Key Qualities of Successful Small-Business Owners

The Key Qualities of Successful Small-Business Owners

It is the dream of most entrepreneurs to hear that their organisation has become the next big thing in the eyes of its customers. For many business owners, it is the single driving force behind everything they do. All of the long working weeks, sleepless nights, stress-filled days and agonising

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    Executive Coaching: Getting Into ‘The Zone’ Is Key to Success In Business

Executive Coaching: Getting Into ‘The Zone’ Is Key to Success In Business

Like many other people, Daniela Grendene once assumed that her own personal strengths aligned with the things she does well. However, as she now admits, she has over the years learned that these personality traits are largely independent of skills, which themselves are more to do with the things we

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    Want To Sell More? Join Sales Expert Andy Bounds at a One-Off Seminar on 6th March in Edinburgh

Want To Sell More? Join Sales Expert Andy Bounds at a One-Off Seminar on 6th March in Edinburgh

If selling is the cornerstone of your business, then it follows that the more successful you are at it, the more successful you will be. Our customers want more and more from us, for less and less money, and meanwhile our competitors are doing all they can to stop us.

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